Assessing Consumer Preferences for Country-of-Origin Labeling

Consumer preferences for food allergen labeling

BACKGROUND Food allergen labeling is an important tool to reduce risk of exposure and prevent anaphylaxis for individuals with food allergies. Health Canada released a Canadian food allergen labeling regulation (2008) and subsequent update (2012) suggesting that research is needed to guide further iterations of the regulation to improve food allergen labeling and reduce risk of exposure. OBJE...

Japanese consumer preferences for additive-free wine labeling

Consumers have recently become more concerned about food additives and food safety. Since its first meeting on September 17, 2003, the Risk Communication Expert Committee has studied and discussed the ideal methods to communicate risk related to food safety issues in response to a Food Safety Commission request. However, there are only a few case studies that actually apply to risk communicatio...

Landscape vs. Portrait Formats: Assessing Consumer Preferences

Among the most obvious but generally overlooked differences between printed documents and video presentations is the orientation of the display medium. Paper-based documents throughout the world historically have been and continue to be predominantly portrait-oriented — taller than they are wide — whereas television screens and computer monitors are predominantly landscape-oriented — wider than...

Effects of Information and Country of Origin on Chinese Consumer Preferences for Wine: An Experimental Approach in the Field

Who Will Bear the Costs of Country-of-Origin Labeling?

Several studies have attempted to quantify the expected costs of COOL (Davis, 2003; Hayes & Meyer, 2003). Annual cost estimates for the beef industry range from $200 million to $6.4 billion and from $20 million to $1 billion for the pork industry. Proponents of COOL argue that most of the larger cost estimates are overstated. They also emphasize results of experimental auctions and surveys that...